Scottish Food & Drink Fortnight highlights the wealth of
produce on offer to consumers. It also encourages the food industry
- from restaurants to retailers and caterers - to source and
champion quality Scottish produce, supporting the people who
produce our food and drink.
The aim of the Fortnight is to encourage people to discover,
buy, eat and enjoy the food and drink produced on their doorstep,
building Scotland's reputation for excellent quality produce. Sales
of Scottish brands have risen 22% since 2007 and we aim to support
continual growth. In addition, recent research shows that named
ingredients of local provenance command a premium.
Downloadable promotional material is available from the Materials section of this
website. It includes posters of various designs in A3 and A4
format, shelf barkers and stickers. The Fortnight logo is also
available for use. For more information or to discuss your
involvement, contact firstname.lastname@example.org.
There are countless ways to celebrate the Fortnight. Here are some
of our suggestions:
- Collaborate with local chefs and restaurants to put on cookery
demonstrations or a themed menu
- Contact local stockists offering Fortnight promotions on your
- If safe and practical, conduct tours of your premises to show
customers how your products are made
- Take part in a local food festival - in 2012 there were more
than ten festivals held during the fortnight - or consider starting
your own if there isn't one
- Take this opportunity to revamp your website and your social
media activity, perhaps advertising special Food Fortnight
- Highlight seasonal produce with '5 a day the Scottish way'
- Use the Eat Scottish pledge at facebook.com/eatscottish as a sales tool, the
#eatScottish hashtag in your Fortnight tweeting, and follow @ScotFoodFort
to keep up with all the Fortnight news
- Conduct samplings of your produce at local food shops or
- Join forces with other local producers to run a competition for
a hamper of your food and drink
- Make sure you tell us about any events you run, so we can list
them on the website for free, and help you promote them
However you get involved this Fortnight, we'd love to hear about
it! Message us on facebook.com/eatscottish, keep us up to date
on Twitter or email us at email@example.com.